PROTO Park

Size

250,108 SF

Sector

Urban Industrial

Scene

Dallas, TX

A prototype is defined as the first full-scale and usually functional form of a new type of design or construction. That idea was central to the formation of PROTO PARK. What set this urban industrial development apart is not just the modern, refined aesthetic, but also the practical innovations that amplified the utility of the structure. Strategy and ingenuity informed every decision, from location to suite design, with this being another example of M2G Ventures’ philosophy of placemaking industrial in practice.

Role

Owner

Investment Partner

Pennybacker

Sold

to Bendetti in 2024

In addition to location and placemaking, what immediately endeared PROTO PARK to prospective tenants was the attention given to suite design. Every suite has character and was intentionally crafted to suit a diversity of use cases. The only qualifier for a member of the PROTO PARK community is being a challenger of the status quo. That discerning eye throughout the development of PROTO PARK has resulted in awards and recognition, as well as achieving near-full capacity with world-class occupants.

100%

Leased

31.2%

Above Market Rate for the First Leases Signed

CLASS A

Tenant Mix

Built in 1965, the modernity of the 2021 renovation has not replaced the half-century of history. Chicago-style brick still adorns the sides of the space, but it’s now accompanied by desert-scape efficient landscaping, modern facade treatments, and skylight-centric roofs. These touches were vital to executing on the industrial placemaking goal – PROTO PARK has a soul that most industrial spaces don’t and it stands apart from the status quo of industrial development design.

Locality is a major differentiator of this development. Situated just east of Downtown Dallas, PROTO PARK has unparalleled access to dozens of innovation hubs across the Dallas-Fort Worth Metroplex and direct on-ramps to economic veins that connect DFW to the world. The development is strategically located 5 miles from the Dallas CBD, 4 miles from Dallas Love Field, and 15 miles from DFW Airport. Additionally, dozens of powerhouse businesses make their homes within 2 miles of PROTO PARK, driving home the vitality of the location.

PROTO PARK’s Roster of Paradigm Shifters

PROTO Park’s first-class design allowed it to attract the most discerning, innovative light industrial and logistics users. Each suite was built to support a variety of tenant types. From a sophisticated distribution tenant to building an experiential showroom space with fulfillment needs to a state-of-the-art distillery and tasting room – PROTO’s warehouses were been transformed to fit a variety of space types and requirements.

The architectural transformation was engineered with function in mind – upgraded utilities, storefront glazing, and spectacular lighting – making each suite flexible and ready to meet the demand. The attracted tenants required a discerning eye and a desire to be a part of an innovative community. That’s precisely who was found.